Radio Frequency Identification Essay examples -- Technology, Communica

I. INTRODUCTIONRADIO frequency identification (RFID) engineering is gainingattention both from academicians and from practitioners.RFID has the potential to serve as a fundamental technologyfor ubiquitous services where both objects and people can beidentified automatically via attached RFID tags 35. However,with the promise of RFID technology come issues that needto be intercommunicate for its widespread acceptance by consumers.For example, the use of RFID technology by retailers and governmentagencies raises questions about potential violation ofpersonal information privacy 35, and potential credentials threatsto personal information 40. Motivated by such issues, this schooling proposes and validates a theoretical model of consumeracceptance of RFID technology. The proposed model is developedbased on the existent literature and provides a theoreticalframework of the critical factors that determine the consumersacceptance of RFID technology. A contribution of this paperinvolves r eviewing the technology acceptance model (TAM) hologram received September 1, 2006 revised June 27, 2007. Review ofthis manuscript was arranged by Department Editor A. Chakrabarti.The authors are with the Information Technology and Decision SciencesDepartment, College of Business Administration, University of northmost Texas,Denton, TX 76201 USA (e-mail hossainmunt.edu prybutokunt.edu).Digital Object Identifier 10.1109/TEM.2008.919728and contextualizing it to the RFID technology. This contextualizationis done with the intent of extending the TAM to theacceptance of a specific technologyRFID technology. Thisstudy is the first in the RFID literature to expend and contextualizethe TAM for explaining consumer a... ...chnology. perceived usefulness is defined as the extentthat individuals believe their job performance is enhanced byusing a particular technology. Perceived quiet of use is definedas the extent to which an individual believes that using a particularsystem is free of eff ort. TAM also postulates that perceivedease of use is a predictor of perceived usefulness.Researchers have utilized and validated TAM for use withnumerous types of technology 51. Some studies suggest thatTAMsuccessfully predicts an individuals acceptance of variouscorporate information technologies 1, 8, 12, 39. Accordingto Straub et al. 42, TAM may hold across technologies,people, settings, and times. Recently, TAM has its footprintsin e-commerce 50, 51, and mobile service 46. This studyexpands TAMto the study of consumer acceptance of the RFIDtechnology.