Consumer behavior Assignment Example | Topics and Well Written Essays - 250 words - 3

Consumer behavior - Assignment deterrent examplePerspectives of economics of information emphasize on the importance of advertising as means of product disposal. announce changes perception either positively or negatively. Those that bring out a negative perception ar often worked on through and through corrective advertising. Companies are able to acquire market access through advertising although factors such as culture jamming and counterfeiting have been a hindrance to the advertising mastery of many companies. Advertising further contributes to quality assurance which is guaranteed through total quality management. In novel times advertising has improved through increased media literacy. Though advertising increases sales, consumers still need to be protected (CIEM, 1).Legislation relating to consumers in America focuses on factors such as consumer protection from fraud and deception among other things. Other laws address the need of business ethics and control conscientio us consumerism. An example of American legislation that relates to consumers is the need for corporates to carry out corporate social responsibility (CSR) as a elbow room of giving back to the community. Another example is protection of consumers against false advertising and exploitation.Social marketing is the exploit through which distinct set of activities are used to influence and maintain peoples behaviour. The important behaviour aimed at benefiting the general community is supposed to be sustainable. This approach depends on transformative consumer research (TCR) for its speciality and is applicable in different social areas such as health and commerce. People for the Ethical intercession of Animals (PETA), is an example in America that has used this approach. They discourage people from purchasing products made out of native fur through public campaigns with the aim of protecting animals.A peak was conducted among ten drivers of different ages. The poll sought to det ermine whether respondents would